Terug 7. Fill in the blank: Your __________ is your strongest acquisition lever. Het correcte antwoord is: current customer base
Terug 8. What is the relationship between the inbound methodology and the concept of a flywheel? Het correcte antwoord is: The inbound methodology is shown…
Terug 9. Which of the following is a problem with thinking of your business as a funnel? Het correcte antwoord is: Movement through a funnel…
Terug 10. Who is responsible for delighting prospects and customers? Het correcte antwoord is: Marketing, Sales, and Services
Terug 11. True or false? Attracting is the role of marketing. Engaging is the role of sales. Delighting is the role of services. Het correcte…
Terug 12. Which of the following is NOT a reason to think of your business as a flywheel? Het correcte antwoord is: Flywheels are able…
Terug 13. True or false? Every customer has to have a fantastic experience in order for your company’s flywheel to accelerate. Het correcte antwoord is:…
Terug 14. What are the five inbound principles? Het correcte antwoord is: Standardize, Contextualize, Optimize, Personalize, Empathize